Impact Whey Protein has been around since day one, and it's been a firm favourite ever since.

High-quality whey protein, tested for impurities, and priced to please, it's no wonder it's been our bestselling whey for over 20 years.

Crafted by nutritionists who obsess over every detail, each scoop delivers up to 23g protein*, supporting muscle growth, maintenance, and recovery.¹ Whether it's performance, wellness, or supporting a balanced lifestyle, it's the everyday nutrition you need to achieve every goal.

Performance Advisory Board

Bringing together world-class scientists, doctors, and athletes to shape innovation at Myprotein - combining cutting-edge research with real-world testing to create solutions that actually deliver, for everybody. Find out more about our Performance Advisory Board.

Let's talk about why Impact Whey Protein has stood the test of time. Packing up to 23g of protein* supporting muscle growth and maintenance and more than 18 flavours to choose from, all backed by Informed Choice & Informed Protein for that added peace of mind. That's certified confidence in every scoop.

There's more to it than just protein. Each delicious serving contains just 1.8g of fat, 1.8g of carbs, plus a huge 5g of naturally occurring BCAAs delivering a balanced nutritional profile that supports your goals.

And, with less than 117 kcal per serving, Impact Whey Protein gives you the boost you need - without the extra baggage.

Taste the Myprotein difference

Whether you're looking for a post-workout protein boost or want to up your daily intake, Impact Whey Protein delivers with unrivalled flavours that speak for themselves.

With over 18 delicious options, like decadent Chocolate Brownie and velvety Cookies & Cream, never settle for bland. Enjoy every sip and stay committed - because taste matters.

Informed Choice: Certified Confidence

Informed Choice sets the global standard in sports nutrition quality control. This voluntary random testing ensures products have been manufactured to recognised international standards.

When you see the Informed Choice logo on our products, you can be confident they're regularly tested to ensure they're free from impurities and banned substances.

*Nutritional info based on 30g serving of Unflavoured flavour. The nutritional content may vary based on the flavour you choose.

**Source: Euromonitor International Limited; Consumer Health 2023ed, Myprotein's retail value sales, World 2023 data.

1. Protein contributes to the growth and maintenance of muscle mass
2. Protein contributes to the maintenance of normal bones

KULFI FLAVOUR 

Serving Size 30 (approx. 1 scoop)

Servings Per Container 8 servings (250g), 33 servings (1kg), 83 servings (2.5kg)

Nutritional information based on Kulfi Flavour. When selecting other flavours, nutritionals may vary.

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KULFI FLAVOUR INGREDIENTS: Whey Protein Concentrate (96.66%) (Emulsifiers : Sunflower Lecithin and Soy Lecithin) , Artificial Flavour (Kulfi), Sweetener (Sucralose).

ALLERGEN INFORMATION: Contains Milk and Soy.

Why has the packaging changed?

We're excited to introduce new packaging as part of our redesign, but you might still see our previous packaging in your orders as we prioritise reducing waste. Rest assured, it's the same high-quality product.

What is Informed Choice?

Informed Choice is the global standard in sports nutrition quality. Through rigorous retail monitoring, Informed Choice tests supplements to minimise the already low risk of contamination, reducing the likelihood of you taking unsafe and banned substances.

What are the benefits of Informed Choice?

Informed Choice gives you the extra peace of mind, that the supplements you consume have been manufactured to recognised international standards. Any products with the Informed Choice logo are regularly tested for banned substances and contamination - demonstrating a commitment to quality assurance.

Is Impact Whey Protein good?

Impact Whey Protein is a quick and easy way to get more protein into your diet, helping support the growth and maintenance of muscle mass.¹

1. Protein contributes to the growth and maintenance of muscle mass.

How to use Impact Whey Protein?

There are multiple times and ways to enjoy Impact Whey Protein. Whether it's post-workout, as an afternoon boost, or added to your morning smoothie or protein pancakes, any time is perfect for topping up the essential nutrients your body needs.

What does Impact Whey Protein do?

Impact Whey Protein ensures your body stays topped up with high-quality protein. Each serving delivers the essential protein needed to fuel your body, sourced from premium ingredients to provide the everyday nourishment you need.

SUGGESTED USE: Protein contributes to the growth & maintenance of muscle mass, so to reap the benefits of this product we recommend adding 30g (approx 1 scoop) to 250ml of water or milk, consume 30 minutes before and/ or after your exercise. Powder settles over time, we recommend weighing for the most accurate measure.

IMPORTANT INFORMATION: This product is not to be used as a substitute for a varied diet. This product is intended to be used alongside an active lifestyle and a balanced diet. Store in cool and dry place, away from direct sunlight. Keep out of children’s reach.